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Koi Crest Marketing

Social Media and Content Creation

Build Your Brand Online

Professional social media management and content creation that showcases your work and builds trust with potential customers. Photos, videos, and posts that make your business look as good as it is.

Our Social Media and Content Creation Services

What's Included

  • Copywriting

    Elevate your brand voice with our Copywriting service. Our expert writers craft persuasive, SEO-optimized content that not only engages your...

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  • Graphic Design

    Elevate your brand's visual identity with our Graphic Design service. From logos to marketing materials, we create stunning designs that ref...

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  • Video and Photography

    Bring your brand to life with our Video and Photography service. We produce high-quality visual content that captures your brand's essence a...

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  • Social Media Marketing

    Boost your brand's online presence with our Social Media Marketing service. We create and execute tailored strategies to grow your following...

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  • Content Creation

    Engage your audience with our professional Content Creation service. We craft high-quality, compelling content that aligns with your brand's...

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  • Short-Form Video

    TikTok, Instagram Reels, and YouTube Shorts that showcase your work and reach thousands of local homeowners. The content that's actually get...

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  • Brand Identity

    Professional logos, color schemes, vehicle wraps, and branded materials that make your business instantly recognizable and build trust befor...

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  • Reputation Management

    Monitor, manage, and grow your online reviews across Google, Facebook, and industry platforms. Turn happy customers into 5-star reviews that...

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Your Work Speaks—If Anyone Sees It

You just finished another incredible project. The homeowner is thrilled. The work is flawless. But tomorrow, that beautiful installation becomes invisible—seen only by the family who lives there.

Meanwhile, your competitor posts a grainy before-and-after on Facebook, and suddenly everyone’s talking about how great their work is. They’re not better than you. They’re just louder.

In the contracting world, perception is reality. The companies that look professional get treated as professionals. The ones that stay invisible get overlooked.

The Visibility Gap

Most contractors are terrible at social media—not because they lack skills, but because they lack time. Between managing crews, handling customers, and actually doing the work, who has time to take photos, write posts, and build an online presence?

The invisible contractor problem. You do great work, but nobody outside your existing customers knows it. Referrals are nice, but they’re not enough to scale. You need visibility.

The amateur content trap. When you do post, it’s rushed—blurry photos, no context, inconsistent timing. Sporadic, low-quality content can actually hurt your brand more than posting nothing at all.

The platform overwhelm. Facebook, Instagram, TikTok, YouTube, LinkedIn—each platform has different formats, different audiences, different algorithms. Who has time to master them all?

The consistency cliff. You post for a few weeks, get busy, and disappear for months. The algorithm punishes inconsistency. Your followers forget you exist.

Social media and content creation

Content That Builds Your Brand

We handle everything—capturing your work, creating professional content, posting consistently, and engaging with your community. You focus on the job. We make sure everyone sees it.

Professional documentation. We capture your best work with professional photography and video. Before-and-afters that make people stop scrolling. Project showcases that demonstrate your expertise.

Consistent posting. Regular content keeps you visible and builds trust over time. We maintain your presence across platforms so you’re always top of mind when someone needs your services.

Platform-optimized content. What works on TikTok doesn’t work on LinkedIn. We create content specifically designed for each platform’s audience and algorithm—maximizing reach everywhere.

Community engagement. Social media isn’t just broadcasting—it’s building relationships. We respond to comments, engage with your community, and build the kind of presence that turns followers into customers.

Your Work Deserves an Audience

Every project you complete is proof of your expertise. Every satisfied customer is a story worth telling. Every before-and-after is marketing gold. The question isn’t whether you have great content—it’s whether anyone’s capturing it.

Stop letting your best work disappear into the void. Start building the visibility your business deserves.

Professional team member in office

Our Approach

Content Without the Headache

We've managed social media for contractors across the country—building brands, growing followings, and generating real business through consistent, professional content.

Show Up Without Showing Up

We become your content team—documenting your work, creating professional posts, maintaining your presence, and growing your audience. You’ll have a consistent, professional online presence that builds your brand and attracts customers—without spending a single hour on social media yourself.

What You Get

More Qualified Calls
Local Search Dominance
Reputation That Sells
Steady Pipeline

Our Process

How We Get You More Customers

01

Discovery Call

We learn about your business, your goals, and your current challenges. No sales pitch — just honest conversation about what you need.

02

Custom Strategy

We build a marketing plan tailored to your trade, your market, and your budget. No cookie-cutter templates.

03

Launch & Execute

We handle everything — website, SEO, ads, social media. You focus on running your business while we drive leads.

04

Optimize & Scale

We track results, optimize campaigns, and scale what's working. Monthly reports show exactly where your money goes.

Real Results

Built From Real Results With Koi Roofing & Solar

This isn't theory — it's battle-tested. We built this marketing system to grow Koi Roofing and Solar from the ground up. The same strategies that filled their pipeline with qualified leads are now available to contractors like you.

300%
Increase in Leads
400%
More Search Visibility
2.5x
Revenue Growth
50+
5-Star Reviews

Pricing

Marketing Packages Built for Growth

  • Premium

    Get Online & Ready to Scale

    $297 /month

    $297 down

    Best for: Small Businesses who need a professional online presence and the tech foundation for future growth.

    One-Time Setup

    • AI-generated starter site delivered on Day 1
    • Custom website design & development (up to 5 pages)
    • Common layout: Home, About, Services, Service Area, Contact
    • Mobile-friendly build
    • Basic on-page SEO (titles, meta descriptions, headings, image alt text)
    • FAQ section answering common customer questions
    • Google Business Profile setup & optimization
    • Brand kit (logo, color palette, font choices, social profile graphics)
    • Social profiles setup (Facebook, Instagram, TikTok, etc.)
    • Tracking & pixels installed (Facebook Pixel, Google Analytics/GA4)

    Monthly Services

    • Website hosting
    • Website maintenance & security
    • Small website content updates (text & image swaps)
    • Design templates (for social posts, flyers, etc.)
    • Approx. 3 leads per month from your online presence
  • Most Popular

    Gold

    Leads on Autopilot + Premium Web Design

    $2,500 /month

    $600 down

    Best for: Businesses who want a better site, more pages, stronger SEO, and systems that generate leads consistently.

    Premium Web Design & Website Upgrades

    • Premium web design with polished, custom layout
    • Stronger visual hierarchy and better calls-to-action
    • Clearer 'Get an Estimate' flow
    • Up to 15 pages total (service pages, location pages, specialty pages)
    • Built-in project gallery / portfolio
    • Stronger trust elements (reviews, badges, certifications, guarantees)
    • Contact forms on multiple pages
    • Blog setup + 1 blog post per month

    SEO & Lead System Upgrades

    • Full SEO campaign focused on your industry keywords
    • Target 'service + city' terms
    • Individual SEO-focused service pages
    • Location pages for your main service areas

    CRM, Booking, and Chat

    • CRM setup with custom pipeline (New Lead → Quote Sent → Scheduled → Completed)
    • Website and chatbot leads automatically flow into the CRM
    • Appointment booking system setup synced with your calendar
    • AI chatbot integration (answers questions 24/7, captures leads)

    Business Tools

    • Google Workspace setup (up to 10 users)
    • Custom emails (you@yourcompany.com)
    • Basic groups (info@, estimates@, office@)
    • Shared Drive structure for jobs, photos, and documents

    Lead Volume & Support

    • Target of around 30 leads per month
    • 1 Zoom strategy call per month
  • Diamond

    Done-For-You Marketing Machine

    $5,999 /month

    $1,500 down

    Best for: Businesses who want their marketing fully handled, more appointments, and a system built for a bigger, growing team.

    Social & Content (We Run It For You)

    • Social media management (Facebook, Instagram, etc.)
    • Industry-focused content: project highlights, before/after posts, reviews, seasonal promos
    • Service-highlight content and landing pages
    • FAQ-style educational content
    • Project spotlights / case-study style writeups

    Email & Automation

    • Email marketing automation setup
    • Nurture sequences for new leads
    • Follow-up flows after quotes/estimates
    • Reactivation campaigns for old leads and past customers

    Ads & Appointments

    • Paid ads setup & starter management (Facebook/Instagram/Google)
    • Built to generate high-intent local leads
    • 50 appointments booked (estimate/consult calls)

    Business Tools Upgrade

    • Google Workspace setup & expansion (up to 30 users)
    • More accounts for larger teams and office staff
    • Improved Drive structure for multiple teams/departments

    High-Touch Support

    • More frequent Zoom strategy meetings (about 2x per month)
    • Review performance, ads, offers, and pipeline
    • Adjust content, targeting, and campaigns based on real results

Frequently Asked Questions

Find answers to commonly asked questions

Industries We Serve

Built For Home Service Contractors

Our marketing strategies work across the trades. See how we can help grow your business.

Let's Get Started

Ready To Transform Your Business?

See our transparent pricing and find the perfect plan for your business.