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Koi Crest Marketing

Website and SEO

Your Digital Foundation

Custom websites built for contractors, optimized to rank and convert. Fast-loading, mobile-first sites paired with local SEO that gets you found when customers search for your services.

Our Website and SEO Services

What's Included

  • Analytic Tracking

    Maximize your online impact with our Analytic Tracking service. We provide comprehensive tracking for your website and marketing campaigns,...

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  • Existing Website Takeover

    Inherit and improve your existing website with our Website Takeover service. We take over management of your current site, fixing issues and...

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  • Search Engine Optimization

    Transform your message with our expert Search Engine Optimization service. We boost your visibility with targeted optimizations that attract...

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  • Website Hosting and Management

    Enjoy peace of mind with our Website Hosting and Management service. We provide secure, reliable hosting and ongoing maintenance to keep you...

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  • Website Design & Development

    Custom websites built for contractors, designed to convert and developed for performance. Fast-loading, mobile-first sites that look profess...

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Your Website Is Working Against You

Right now, someone in your service area just searched for exactly what you do. They typed in “roofer near me” or “best HVAC company in [your city].” They looked at the search results, picked a company, and called them.

It probably wasn’t you.

If your website is slow, outdated, or invisible on Google, you’re not just missing opportunities—you’re handing them to competitors. Every day your website underperforms is another day of leads going elsewhere.

The Digital Foundation Problem

Most contractor websites fail for the same reasons:

They’re invisible. A website nobody can find is a website that generates no business. If you’re not ranking on page one of Google for your services in your area, you might as well not exist online.

They’re slow. Modern customers expect websites to load in under 3 seconds. Every second beyond that costs you 7% of conversions. Many contractor websites take 8-10 seconds to load on mobile. Do the math.

They don’t convert. Traffic means nothing without action. Visitors need clear paths to contact you—phone numbers that are easy to tap, forms that are simple to complete, chat options for quick questions.

They’re not mobile-ready. Over 60% of searches happen on phones. If your site doesn’t work flawlessly on mobile, you’re losing most of your potential customers before they even see your services.

Website and SEO services

Building Your Digital Headquarters

We build websites specifically for home service contractors—not generic templates, but strategic digital properties designed to rank, convert, and grow your business.

Lightning-fast performance. Our sites load in under 2 seconds. We achieve this through modern development practices, optimized images, and premium hosting infrastructure. Speed isn’t a feature—it’s a requirement.

Local SEO built in. Every website we build is structured for search engine success. Schema markup, local business optimization, Google Business Profile integration—the technical foundation that gets you ranking.

Conversion-focused design. Clear calls to action, mobile-optimized layouts, trust signals in the right places. Every element serves one purpose: turning visitors into leads.

Growth-ready architecture. Your website should grow with your business. We build on modern foundations that scale—easy to update, simple to expand, built to last.

The Center of Everything

Your website isn’t just another marketing expense. It’s the center of your entire digital presence. Your ads drive traffic there. Your social media links back to it. Your Google Business Profile connects to it. Your reputation is built on it.

When the center is strong, everything else works better. When it’s weak, everything else struggles.

Professional team member in office

Our Approach

Websites That Work While You Work

We've built hundreds of contractor websites that rank and convert. Our process combines technical excellence with local market understanding—giving you a digital foundation that actually grows your business.

Your 24/7 Sales Machine

Every website we build follows a proven process: understanding your business and market, designing for conversion, building for speed, optimizing for search, and launching with proper tracking. You’ll own a digital property that generates leads around the clock—while you focus on the work you do best.

What You Get

More Qualified Calls
Local Search Dominance
Reputation That Sells
Steady Pipeline

Our Process

How We Get You More Customers

01

Discovery Call

We learn about your business, your goals, and your current challenges. No sales pitch — just honest conversation about what you need.

02

Custom Strategy

We build a marketing plan tailored to your trade, your market, and your budget. No cookie-cutter templates.

03

Launch & Execute

We handle everything — website, SEO, ads, social media. You focus on running your business while we drive leads.

04

Optimize & Scale

We track results, optimize campaigns, and scale what's working. Monthly reports show exactly where your money goes.

Real Results

Built From Real Results With Koi Roofing & Solar

This isn't theory — it's battle-tested. We built this marketing system to grow Koi Roofing and Solar from the ground up. The same strategies that filled their pipeline with qualified leads are now available to contractors like you.

300%
Increase in Leads
400%
More Search Visibility
2.5x
Revenue Growth
50+
5-Star Reviews

Pricing

Marketing Packages Built for Growth

  • Premium

    Get Online & Ready to Scale

    $297 /month

    $297 down

    Best for: Small Businesses who need a professional online presence and the tech foundation for future growth.

    One-Time Setup

    • AI-generated starter site delivered on Day 1
    • Custom website design & development (up to 5 pages)
    • Common layout: Home, About, Services, Service Area, Contact
    • Mobile-friendly build
    • Basic on-page SEO (titles, meta descriptions, headings, image alt text)
    • FAQ section answering common customer questions
    • Google Business Profile setup & optimization
    • Brand kit (logo, color palette, font choices, social profile graphics)
    • Social profiles setup (Facebook, Instagram, TikTok, etc.)
    • Tracking & pixels installed (Facebook Pixel, Google Analytics/GA4)

    Monthly Services

    • Website hosting
    • Website maintenance & security
    • Small website content updates (text & image swaps)
    • Design templates (for social posts, flyers, etc.)
    • Approx. 3 leads per month from your online presence
  • Most Popular

    Gold

    Leads on Autopilot + Premium Web Design

    $2,500 /month

    $600 down

    Best for: Businesses who want a better site, more pages, stronger SEO, and systems that generate leads consistently.

    Premium Web Design & Website Upgrades

    • Premium web design with polished, custom layout
    • Stronger visual hierarchy and better calls-to-action
    • Clearer 'Get an Estimate' flow
    • Up to 15 pages total (service pages, location pages, specialty pages)
    • Built-in project gallery / portfolio
    • Stronger trust elements (reviews, badges, certifications, guarantees)
    • Contact forms on multiple pages
    • Blog setup + 1 blog post per month

    SEO & Lead System Upgrades

    • Full SEO campaign focused on your industry keywords
    • Target 'service + city' terms
    • Individual SEO-focused service pages
    • Location pages for your main service areas

    CRM, Booking, and Chat

    • CRM setup with custom pipeline (New Lead → Quote Sent → Scheduled → Completed)
    • Website and chatbot leads automatically flow into the CRM
    • Appointment booking system setup synced with your calendar
    • AI chatbot integration (answers questions 24/7, captures leads)

    Business Tools

    • Google Workspace setup (up to 10 users)
    • Custom emails (you@yourcompany.com)
    • Basic groups (info@, estimates@, office@)
    • Shared Drive structure for jobs, photos, and documents

    Lead Volume & Support

    • Target of around 30 leads per month
    • 1 Zoom strategy call per month
  • Diamond

    Done-For-You Marketing Machine

    $5,999 /month

    $1,500 down

    Best for: Businesses who want their marketing fully handled, more appointments, and a system built for a bigger, growing team.

    Social & Content (We Run It For You)

    • Social media management (Facebook, Instagram, etc.)
    • Industry-focused content: project highlights, before/after posts, reviews, seasonal promos
    • Service-highlight content and landing pages
    • FAQ-style educational content
    • Project spotlights / case-study style writeups

    Email & Automation

    • Email marketing automation setup
    • Nurture sequences for new leads
    • Follow-up flows after quotes/estimates
    • Reactivation campaigns for old leads and past customers

    Ads & Appointments

    • Paid ads setup & starter management (Facebook/Instagram/Google)
    • Built to generate high-intent local leads
    • 50 appointments booked (estimate/consult calls)

    Business Tools Upgrade

    • Google Workspace setup & expansion (up to 30 users)
    • More accounts for larger teams and office staff
    • Improved Drive structure for multiple teams/departments

    High-Touch Support

    • More frequent Zoom strategy meetings (about 2x per month)
    • Review performance, ads, offers, and pipeline
    • Adjust content, targeting, and campaigns based on real results

Frequently Asked Questions

Find answers to commonly asked questions

Industries We Serve

Built For Home Service Contractors

Our marketing strategies work across the trades. See how we can help grow your business.

Let's Get Started

Ready To Transform Your Business?

See our transparent pricing and find the perfect plan for your business.